Category Archives: Counterfeits
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What Can Brands Do to Keep Counterfeit Products Off the Market?
Counterfeit products can cause enormous damage to a brand. The Organisation for Economic Cooperation and Development (OECD) estimates that counterfeits now make up approximately 3.3 percent of all global trade. For reference, this means that more than $1 trillion in counterfeit products are sold every year—with footwear, apparel, electronic goods, watches, medical equipment, and… Read More »