Skip to main content

Exit WCAG Theme

Switch to Non-ADA Website

Accessibility Options

Select Text Sizes

Select Text Color

Website Accessibility Information Close Options
Close Menu
Perkins Law - Brand Protection
  • Call Today
    GET YOUR BRAND ARMOR ON!®

Author Archives: Jay Butchko

TradeSecrets

Federal Judge in Florida Denies Coca-Cola’s Bid to Disqualify Law Firm in Trade Secret Litigation

By Perkins Law - Brand Protection |

According to a report from Reuters, a federal judge in Florida has denied Coca-Cola’s petition to disqualify a major law firm from a trade secret misappropriation lawsuit. The court determined that Paul Hastings, a Washington D.C.-based law firm, can continue to represent the plaintiff in the case (SuperCooler Technologies, Inc.). Here, our Florida trade… Read More »

Facebook Twitter LinkedIn

Trademark vs. Copyright: What You Need to Know to Protect Your Business

By Perkins Law - Brand Protection |

Your top priority as a business owner is making sure that your company is a success. That means building your brand and ensuring your products or services stand out. But while you’re running around doing a million things, there’s one thing you can’t afford to neglect: brand protection. Ensuring that nobody else can use… Read More »

Facebook Twitter LinkedIn
Copyright2

H&M Files Copyright Infringement Lawsuit Against Rapidly Growing Fast-Fashion Firm Shein

By Perkins Law - Brand Protection |

According to a report from Bloomberg, H&M—the Stockholm, Sweden-based multinational clothing company—has filed a copyright infringement lawsuit against a competitor called Shein. Shein is a rapidly-growing competitor and has quickly become one of the biggest names in the so-called “fast-fashion” industry. Within this blog post, our Florida copyright infringement attorney provides an overview of… Read More »

Facebook Twitter LinkedIn
TrademarkLawsuit

Taco Bell Prevails in “Taco Tuesday” Trademark Lawsuit

By Perkins Law - Brand Protection |

According to a report from Reuters, Taco Bell has prevailed in a trademark infringement lawsuit centered around the term “Taco Tuesday.” A rival brand, Taco John’s, has informed the United States Patent and Trademark Office (USPTO) that it will abandon its trademark. Taco Bell had an active trademark cancellation case pending. In this article,… Read More »

Facebook Twitter LinkedIn
Letter R cut into wooden cut circle and male hand writing a Registered trademark sign under it

How Bikini Block® Protected Its Business When Getting Started

By Perkins Law - Brand Protection |

Starting a business is a challenging feat, especially when you’re a woman-owned fashion brand like Bikini Block®. This sister team created a brand they care about deeply and knew they had to protect it. One of the most important things that you can do as a business owner is to protect your brand assets…. Read More »

Facebook Twitter LinkedIn
TrademarkLit2

Trademark Litigation Update: Earth, Wind & Fire Lawsuit Continues in Florida

By Perkins Law - Brand Protection |

According to a report from Complete Music Update (CMU), the trademark lawsuit surrounding the band “Earth, Wind & Fire” will continue in a state court in Florida. A court denied an effort to dismiss the trademark infringement lawsuit on jurisdictional grounds. It is a high stakes legal dispute for the parties involved—centered on who… Read More »

Facebook Twitter LinkedIn
Trademark Registration Concept

The Perils of DIY Trademark Filing and Why You Need a Lawyer

By Perkins Law - Brand Protection |

Filing a trademark application with the USPTO may seem like a reasonable DIY project, but it’s far from it. While the internet is full of DIY tips and tutorials to help you with the process, there are many nuances to trademark filing that a seasoned lawyer in this area is best suited to help… Read More »

Facebook Twitter LinkedIn
Trademark3

Understanding Trademark Expungement and Reexamination Proceedings

By Perkins Law - Brand Protection |

U.S. trademark law grants parties the right to challenge a trademark owned by another party. Indeed, the Trademark Modernization Act of 2020 (TMA) reforms federal law to streamline cancellation proceedings. Depending on the circumstances, a third party may petition to cancel another party’s trademark through 1) Expungement, or 2) Reexamination. Within this blog post,… Read More »

Facebook Twitter LinkedIn
Copyright Symbol Sitting Over Pink And Blue Background

Understanding Copyrights and Why They Matter for Your Business

By Perkins Law - Brand Protection |

As a business owner, it is crucial to understand the ins and outs of copyright law and how it affects your business. Copyrights can play a significant role in the success of your enterprise, and ignorance of these laws can lead to costly mistakes that can damage your reputation. So, what exactly is a… Read More »

Facebook Twitter LinkedIn
TradeSecrets2

Trade Secrets 101: A Guide to Securing Federal Legal Protection

By Perkins Law - Brand Protection |

In 2016, the Defend Trade Secrets Act (DTSA) was signed into law by President Barack Obama. The DTSA allows an owner of a trade secret to file a federal lawsuit for harm caused by trade secret misappropriation. To obtain rights under the DTSA, there are specific requirements that must be satisfied. Here, our South… Read More »

Facebook Twitter LinkedIn
Skip footer and go back to main navigation